Regional Marketing Director

Regional Marketing Director

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Role Description

We’re looking for an exceptional, results oriented marketing director in North Asia(Japan and Korea)that will lead and be responsible for Nova’s regional marketing activities, portfolio marketing and Go-To-Market strategy to enhance our presence and penetration at our key customers with differentiated metrology solutions. The marketing director will work both internally with product divisions and corporate marketing teams and externally with global business group account teams and with our customers to ensure Nova has a wining and differentiated portfolio of metrology solutions and to strengthen Nova thought leadership in the region

  • Lead the Go-To-Market strategy and new products/technology penetrations in our key accounts in North Asia(Japan and Korea) by:
  • Extensive engagement with key customers and global account teams.
  • Understanding the customer needs and competitive landscape.
  • Definition of product and portfolio positioning, value proposition and Go-To-Market.
  • Leading strategic customer meetings.
  • Building and leveraging personal relationships to promote Nova’s solutions.
  • Creation of customized and high-quality marketing materials.
  • Promote Nova regional marketing and “thought leadership” activities in collaboration with corporate marketing.
  • Conferences and speaking events.
  • Work closely with product division marketing teams, contribute to market analysis and new product definitions and feedback essential information related to:
  • Customer road maps, process trends and process control challenges.
  • Regional competitive intelligence information.
  • Voice-of-Customer on product requirement need for existing and new product initiatives
  • The role involves intensive work and cooperation with Nova product divisions, corporate marketing and global business teams. 
  • Minimum of 7-10 years of leading product and/or technical marketing in global semiconductor companies.
  • PhD/MSc in Electrical/Materials Engineering or Physics – preferred. MBA - an advantage.
  • Deep knowledge in semiconductor process and process control market and technologies.
  • Strong communication and interpersonal skills. Persuasive powers, ability to lead, motivate and drive cross functional multi-cultural team.
  • Excellent presentation skills (verbal and technical).
  • Self-starter with analytical and execution skills.
  • Excellent written and oral English communications capability (& Advanced Japanese would be advantages)
  • Big picture oriented, analytical and pragmatic thinking.